VeganBurg Brings Sexy Back To Haight: The Rasa Sayang

World's First 100% Plant-Based Burger Joint "Feels The Love" with the Opulent Southeast Asian Inspired Burger Featuring Vegan Egg

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SAN FRANCISCO, MAY 10, 2019 – It’s back! Time for group hangs and peace signs. Come May 10th, we’re reliving the Summer of Love with VeganBurg’s seasonal special, the Rasa Sayang, which translates to “Feel The Love” in Malay - a language used predominantly in Singapore and Malaysia. Due to popular demand, VeganBurg San Francisco will be bringing the Southeast Asian flavors to the Haight!

Alex Tan, Founder and Burger Director of VeganBurg said, “We’re bringing back the color, opulence, consciousness and the love of the Haight with a taste of classic heart-warming Southeast Asian flavors. For many, we’re certain that the Rasa Sayang will bring to their delight a familiar taste of Southeast Asia. We cannot wait to share this delectable experience with everyone! Who knows, if Janis Joplin and Jim Morrison were alive this burger could very well send them on a mind-altering and tastebud-bending trip.”

The Rasa Sayang will be available for a limited time while supplies last for the suggested price of $13.90 ala-carte, and can be enjoyed as meal with Seaweed Fries or Sizzlin’ Broccoli and a chiller at an additional $3.90. It can also be hacked with the Impossible™️ patty.

Not only that, guests can look forward to enjoying the Rasa Sayang for delivery through their online ordering platform and partnerships with UberEATS, Door Dash, Postmates, Caviar, Eat24 and Grubhub.  To order now, visit www.veganburg.com/ordernow. Wherever guests choose to enjoy their Rasa Sayang, they can have a delicious and convenient meal via takeout or delivery where available.

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About VeganBurg

Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast-casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger could look, feel and taste like by mixing and matching colourful ingredients, daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzlin’ Broccoli. All items at VeganBurg are 100% plant-based and cholesterol free.

For more information and updates from VeganBurg, visit www.veganburg.com.

VeganBurg Will Debut Festive Feast On A Bun To Celebrate Hari Raya

The Rasa Sayang Burg is set to warm hearts and bellies with a medley of Southeast Asian flavours

SINGAPORE, 10 MAY 2019 – VeganBurg is bringing back the kampong spirit of Hari Raya with the launch of a new seasonal special, the Rasa Sayang Burg. Available for two months only, the Rasa Sayang Burg, which literally translates to “Feel The Love”, captures the joy of the festive season and evokes warm memories of celebration with friends and family.

Experience nostalgic elements of classic Southeast Asian flavour combinations with the 100% plant-based burger, made with a home-seasoned and breaded crisp 'chik'n' soy protein patty, and paired with vegan sunny-side up cholesterol-free egg on a burger. This is then topped with fresh cucumber slices, a generous dollop of homemade kampong sambal sauce, sweet caramelized onions, creamy vegan aioli, all sitting on a bed of crunchy lettuce and sandwiched between a soft and fluffy wholemeal bun.

Enjoy a mouth-watering deal and make it a meal with a vegan Rose Bandung drink and Coconut Fries, and then complete the experience with the Chendol Ice Cream, which is flavoured with vibrant green pandan jellies, tropical coconut and luscious gula melaka.

Alex Tan, Founder of VeganBurg, says “Celebrating diversity is a big part of what we do at VeganBurg and the Rasa Sayang Burg is the perfect tribute to Singapore’s diverse multi-cultural food heritage. For many, we’re certain that the Rasa Sayang Burg will bring to their delight a familiar taste of Southeast Asia. We cannot wait to share this delectable experience with everyone!” 

The Rasa Sayang Burg is available for $13.90 ala-carte, or top it up at $6.90 for a set meal. Enjoy the Chendol Ice Cream at $5.90 with every Rasa Sayang meal purchase. The Rasa Sayang Burg can also be hacked with the Impossible™️ Patty for only $18.90.

In addition to its warm and festive offerings in-store, VeganBurg now offers guests even more ways to celebrate the Hari Raya season through its new island-wide delivery and pick up platform, https://veganburg.oddle.me. The Rasa Sayang Impossible™️ Patty hack is only available thru dine-in, take-away, and Deliveroo delivery.

VeganBurg is open daily from 11.30AM – 10.00PM and will continue to operate over the holidays, including Hari Raya Puasa.

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About VeganBurg

Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast-casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger could look, feel and taste like by mixing and matching colourful ingredients, daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzlin’ Broccoli. All items at VeganBurg are 100% plant-based and cholesterol free.

For more information and updates from VeganBurg, visit www.veganburg.com.

The New "Bleeding Meat" Vegan Impossible™ Patty Debuts at Singapore's Pioneer Plant-based Joint, VeganBurg®

The World’s First Plant-Based Burger Joint Joins The Elite Ranks To Carry The Bill Gates Backed Impossible Burger

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  • Starting 1 April 2019, the “bleeding meat” Impossible™ patty will be available at VeganBurg 44 Jalan Eunos Singapore.

  • All VeganBurg burgers can be hacked and mixed and matched with the Impossible Patty by topping-up $4.

  • VeganBurg becomes the first plant-based QSR to serve the Impossible Burger by far in Singapore.

  • VeganBurg’s menu is 100% vegan, with gluten-free and halal-friendly options. Their menu features fresh ingredients and East meets West inspired flavours.

  • VeganBurg was launched back on 10 October 2010 in a humble outlet in Jalan Eunos and is now home to millions of fans worldwide. Some of their biggest fans are Chrissie Hynde (The Pretenders), Steve Aoki, Belinda Carlisle (The Go-Gos), Tara Stiles, and Deftones.

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SINGAPORE, 1 April 2019 —The Impossible™ Patty will finally make its fast-food debut today at Singapore's pioneer plant-based burger joint, VeganBurg.

For starters, they can order the Impossible Smoky BBQ Burger. The powerhouse “bleeding” plant-based burger will be topped with vegan cheese, smoky sweet BBQ sauce, garden-fresh lettuce, caramelised onions, tomatoes, pickles, and creamy vegan aioli - all stuffed in a wholemeal bun. For the ultimate hack, you can add vegan bacon and vegan egg for extreme “meaty” flavour.

The award-winning burger patty from Impossible Foods will provide an exciting new option for VeganBurg’s fans.

“At VeganBurg, we are committed to breaking the stereotype of burgers and pushing the envelope of what they could look, feel and taste like. We are constantly looking for ways to delight our guests with something new as well as introducing familiar favourites. And now, we have a perfect combination for both,” said Alex Tan, Founder and Burger Director of VeganBurg. “We’re very certain that this burger will make everyone’s top list, and we can’t wait to offer the world-renowned bleeding burger!”

PLANT-BASED PIONEER IN SINGAPORE
“We’ve been around since 2010 and we’re growing exponentially. As a proudly Singaporean born and bred company, we are very excited to have an array of plant-based options in the country. We’re happy to call our brand Singaporean, people from all over the world head to our Eunos outlet to experience the unique burger vibe. Since 2010, Singaporeans and tourists have the opportunity to complete their experience with a plant-based burger. Not only that, we are also a great complement to what Singapore is known for, food, technology, and innovation“ says CEO and Founder Alex Tan. “We combine the Singapore entrepreneur spirits and our Singaporean steadfast business ethics. Those 2 characteristics are the key ingredients in making a strong business venture” he added.

The brand founder, Tan, leads a mission to inspire and excite the world to choose a plant-based diet as a means of planet restoration and as a way to combat climate change, all with the help of like-minded individuals and his family.

ABOUT IMPOSSIBLE FOODS
Based in Redwood City, California, Impossible Foods makes delicious, nutritious meat and dairy products directly from plants — with a much smaller environmental footprint than meat from animals. The privately held company was founded in 2011 by Patrick O. Brown, M.D., Ph.D., formerly a biochemistry professor and Howard Hughes Medical Institute investigator at Stanford University. Investors include Khosla Ventures, Bill Gates, Google Ventures, Horizons Ventures, UBS, Viking Global Investors, Temasek, Sailing Capital and Open Philanthropy Project. 

Impossible Foods discovered a scalable, affordable way to make heme without animals: the company engineers and ferments yeast to produce a heme protein naturally found in plants, called soy leghemoglobin. The heme in the Impossible Burger is identical to the essential heme humans have been consuming for hundreds of thousands of years in meat — and while it delivers all the craveable depth of beef, it uses far fewer resources.

The Impossible Burger is produced without hormones, antibiotics, cholesterol or artificial flavors. It uses about 75% less water, generates about 87% fewer greenhouse gases, and requires around 95% less land than conventional ground beef from cows.

 

ABOUT VEGANBURG
Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast-casual restaurant has presence in both Singapore and San Francisco and is successfully pushing the limit and breaking the stereotype of how a burger could look, feel and taste like by mixing and matching colourful ingredients, daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzlin’ Broccoli. All items at VeganBurg are 100% plant-based and cholesterol-free.

For more information and updates from VeganBurg, visit www.veganburg.com.

The New "Bleeding Meat" Vegan Impossible™ Patty Debuts at The Pioneer Plant-based Joint, VeganBurg®

The World’s First Plant-Based Burger Joint Joins The Elite Ranks To Carry The Bill Gates Backed Impossible Burger

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  • Starting today, the “bleeding meat” Impossible™ patty will be available at VeganBurg Haight-Ashbury in San Francisco.

  • All VeganBurg burgers can be hacked and mixed and matched with the Impossible Patty by topping-up $3.

  • VeganBurg becomes the first plant-based QSR to serve the Impossible Burger by far in San Francisco.

  • VeganBurg’s menu is 100% vegan, with gluten-free and halal-friendly options. Their menu features fresh ingredients and East meets West inspired flavours.

  • VeganBurg was launched back on 10 October 2010 in a humble outlet in Singapore and opened a store in 2015 in the historic Haight-Ashbury area - it is now home to millions of fans worldwide. Some of their biggest fans are Chrissie Hynde (The Pretenders), Steve Aoki, Belinda Carlisle (The Go-Gos), Tara Stiles, and Deftones.

VeganBurg-AlonnaM_25.jpg

SAN FRANCISCO, March 28, 2019 —The Impossible™ Patty will finally make its fast-food debut today at Singapore's pioneer plant-based burger joint, VeganBurg.

For starters, they can order the Impossible Smoky BBQ Burger. The powerhouse “bleeding” plant-based burger will be topped with vegan cheese, smoky sweet BBQ sauce, garden-fresh lettuce, caramelised onions, tomatoes, pickles, and creamy vegan aioli - all stuffed in a wholemeal bun. For the ultimate hack, you can add vegan bacon and vegan egg for extreme “meaty” flavour.

The award-winning burger patty from Impossible Foods will provide an exciting new option for VeganBurg’s fans.

“At VeganBurg, we are committed to breaking the stereotype of burgers and pushing the envelope of what they could look, feel and taste like. We are constantly looking for ways to delight our guests with something new as well as introducing familiar favourites. And now, we have a perfect combination for both,” said Alex Tan, Founder and Burger Director of VeganBurg. “We’re very certain that this burger will make everyone’s top list, and we can’t wait to offer the world-renowned bleeding burger!”

PLANT-BASED PIONEER
“We’ve been around since 2010 and we’re growing exponentially. As a mover and shaker in the meat technology industry, we are very excited to have an array of plant-based options in California. Since opening in 2015, Californians and tourists have the opportunity to complete their experience with a plant-based burger.

The brand founder, Tan, leads a mission to inspire and excite the world to choose a plant-based diet as a means of planet restoration and as a way to combat climate change, all with the help of like-minded individuals and his family.

ABOUT IMPOSSIBLE FOODS
Based in Redwood City, California, Impossible Foods makes delicious, nutritious meat and dairy products directly from plants — with a much smaller environmental footprint than meat from animals. The privately held company was founded in 2011 by Patrick O. Brown, M.D., Ph.D., formerly a biochemistry professor and Howard Hughes Medical Institute investigator at Stanford University. Investors include Khosla Ventures, Bill Gates, Google Ventures, Horizons Ventures, UBS, Viking Global Investors, Temasek, Sailing Capital and Open Philanthropy Project. 

Impossible Foods discovered a scalable, affordable way to make heme without animals: the company engineers and ferments yeast to produce a heme protein naturally found in plants, called soy leghemoglobin. The heme in the Impossible Burger is identical to the essential heme humans have been consuming for hundreds of thousands of years in meat — and while it delivers all the craveable depth of beef, it uses far fewer resources.

The Impossible Burger is produced without hormones, antibiotics, cholesterol or artificial flavors. It uses about 75% less water, generates about 87% fewer greenhouse gases, and requires around 95% less land than conventional ground beef from cows.

 

ABOUT VEGANBURG
Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast-casual restaurant has presence in both Singapore and San Francisco and is successfully pushing the limit and breaking the stereotype of how a burger could look, feel and taste like by mixing and matching colourful ingredients, daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzlin’ Broccoli. All items at VeganBurg are 100% plant-based and cholesterol-free.

For more information and updates from VeganBurg, visit www.veganburg.com.

VeganBurg, Singapore’s First QSR Brand To Roll Out Franchising in California Gets Down To Business In The United States

The World’s First Plant-Based Burger Joint Seeks Franchisees That Will Change the Landscape of Food


SINGAPORE, 4 March 2019 - The world’s first plant-based burger joint VeganBurg, known for its groundbreaking food and family-friendly ambience, announced today that it is seeking California franchisees at the annual Multi-Unit Franchising Conference in March 2019 - the conference will be held at Caesars Palace in Las Vegas from March 24-27, 2019. VeganBurg is the first Singaporean QSR brand to ever start a franchise in California in the United States.

VeganBurg has powered up its franchise development efforts and is seeking entrepreneurs interested in opening multiple outlets across California. Plans for the expansion include aggressive growth nationwide.

"Over the last 8 years, we’ve invested time in perfecting the ultimate plant-based burger recipe! VeganBurg has a one-of-a-kind concept that has differentiated itself from other industry brands and we're committed to growing the brand nationally. VeganBurg has developed a passionate following from customers nationwide and internationally and we have spent the last few years refining operations and investing in what has made VeganBurg a winner — our juicy burgers, fantastic staff, and world-class customer service," said CEO and Founder, Alex Tan. “We are interested in meeting enthusiastic and dedicated people who are passionate about the environment and impeccable people support.” he added.

From day one, VeganBurg’s franchisees can be assured of support to prepare their business to take off and excel. Everything from pre-opening to training. To name a few, VeganBurg will help you with supply of proprietary ingredients and products, assistance in site selection and interior design, initial training and on-going training support, on-going product research and development, branding and marketing assets, systems, tools and processes.

Even before rolling their sleeves at their first franchise show, VeganBurg has already successfully signed their first franchisee in San Francisco California, proving how lucrative the plant-based business is. VeganBurg also plans to open 5 more restaurants which include both corporate and franchise stores in 2019 and is looking to raise funds from investors to open their immediate goal of 100 stores in 5 years throughout California.

Background  
Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger should look and taste like - by mixing and matching colourful ingredients, plant-based burgers with daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzling Broccoli.  

For more information about VeganBurg visit veganburg.com and become a fan on Facebook facebook.com/VeganBurgSFO    

About VeganBurg  
VeganBurg highlights creative and delectable fresh 100% plant-based burgers and sidekicks. Veganizing classic popular comfort food that are close to everyone’s hearts.  At VeganBurg, every plant-based burger is bursting with wholesome and natural real flavor. Every bite is not just a set of nutritional value numbers – it’s a step towards an environmentally sustainable diet. Every meal is a contribution to a better world by reducing the emissions of greenhouse gases.
 

About Alex Tan
Alex Tan began his career in the fashion retail industry at the age of 20, and during his five-year tenure with one of Singapore’s leading names in the market, he saw the company grow from a startup, to a multi-million company. In 2001, Alex redefined high-pressure laminates and brought it to life with Lamitak, a brand that he created from scratch and is now a leading brand that became a much-sought household name amongst architects and interior designers. It is also distributed globally - with more than $100 million in revenue. And in 2010, Alex started the revolutionary QSR brand, VeganBurg, that is well-loved worldwide and patrons include Chrissie Hynde of The Pretenders, Steve Aoki, and Belinda Carlisle.
 

Contact
Kristin Nethken
The VeganBurg Franchise Team
E-mail: franchise@veganburg.com

Press Download
You can download brand assets from this link.

VeganBurg Franchise Has Officially Set Sail With The Unveiling of A New Store In San Francisco

The World’s First Plant-Based Burger Joint Has Partnered With A Franchisee To Roll Out In California

October 29, 2018 - Hot on the heels of their California franchise launch and just a week before VeganBurg embarks on LA’s Franchise Expo West, leading plant-based fast food franchise, VeganBurg, has confirmed that they have partnered with a franchisee in San Francisco. The new store will be run by franchisees Premal and Milin Patel in California with a target date to open mid-2019 eyeing a location in South of Market (SoMA) in San Francisco. The local franchisee and their team will be trained to create burgers that will excite and tantalize every Californian’s tastebuds as well as fight climate change.

Premal and Milin said: “We knew we wanted to be a part of VeganBurg from the moment we took our first scrumptious bite over a year ago at the Haight-Ashbury location in San Francisco. The experience was just that powerful and we knew right then that this was something that San Francisco has long been yearning for.”

“VeganBurg’s franchise scheme which offers pre-opening support and operational support will be valuable in opening the proposed store,” Said Alex Tan, founder and CEO of VeganBurg.  “It means the brand can now work with like-minded individuals to grow our portfolio of sustainable outlets and we intend to open more VeganBurg stores across California within the next five years.”

As one of the pioneering plant-based clean meats companies in the world, VeganBurg has opportunities for franchisees throughout California.  Help is provided with site selection, interior design, initial training, marketing and promotion, constant research and development, franchise operation manual, and on-going training.  As a franchise, the company will supply all the assistance needed to get your successful VeganBurg ready to flip burgers in no time.

If you’re interested in joining VeganBurg’s crusade in beating climate change by owning your very own VeganBurg store, book here now to get exclusive expo access and to secure your territory https://bit.ly/2Extymf , limited slots available.

For further information please visit: veganburg.com/franchise

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Background

Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger should look and taste like - by mixing and matching colourful ingredients, plant-based burgers with daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzling Broccoli.

For more information about VeganBurg visit veganburg.com and become a fan on Facebook facebook.com/VeganBurgSFO


About VeganBurg

VeganBurg highlights creative and delectable fresh 100% plant-based burgers and sidekicks. Veganizing classic popular comfort food that are close to everyone’s hearts.

At VeganBurg, every plant-based burger is bursting with wholesome and natural real flavor. Every bite is not just a set of nutritional value numbers – it’s a step towards an environmentally sustainable diet. Every meal is a contribution to a better world by reducing the emissions of greenhouse gases.

About Franchise Expo West

Franchise Expo West is the premier event covering the franchise industry for the western United States, and serves as the industry's one-stop shop for prospective franchisees. The expo will run from November 1-3 2018 at the Los Angeles Convention Center in Los Angeles California.

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VeganBurg Unwraps Trufflebello Burg Just In Time For The Holidays

 
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Limited-Time Menu Items Feature a Twinkling Concoction of Flavours and Taste Just Like Christmas

SINGAPORE, 30 October 2018 - Burger-lovers, rejoice – your yuletide season just got a whole lot merrier! The world’s first plant-based burger joint is getting into the holiday spirit and indulging fans with a spirited blend of flavours. Starting 12 November 2018, fans can enjoy the Trufflebello Burg in-store and across island-wide delivery platforms, while supplies last.

Packed with a crispy herbed Portobello patty and a bold and spicy truffle aioli sauce, the Trufflebello Burg harmoniously stacks mouth-watering artisanal sundried tomatoes, farm-fresh arugula and shredded purple cabbage, topped with egg-free mayonnaise, all on a toasted wholemeal bun.

“The Trufflebello Burg meal delivers enticing flavours that are holiday favourites,” said Alex Tan, Founder and Burger Director of VeganBurg. “Guests can enjoy the traditional holiday flavours that they know and love, along with new, exciting tastes that bring VeganBurg’s magic to the season. We’re always ready to serve holiday cheer and amazing tasting burgers for everyone to enjoy.”

But the jingle-bell-rockin’ doesn’t stop there; VeganBurg will also add a symphony of festive flavours to its sidekicks. The Trufflebello Burg is available as a meal with limited-time-only Sweet Potato Fries with Maple Dip, Spiced Berry Punch and Choco Crisp Ice Cream. VeganBurg’s festive delights are perfect anytime, whether fans are fueling up for holiday shopping or taking a well-earned break from the kitchen:

Sweet Potato Fries with Maple Dip – Wedges with a crunch when biting into them, and pillows of soft sweetness in the centre. Crispy Sweet Potato Fries served with a side of seasonal Maple Dip, offer fall flavours with every bite.

Spiced Berry Punch – The refreshing Spiced Berry Punch is packed with a rich combination of cinnamon and berry flavours – a guaranteed spirit raiser!

Choco Crisp Ice Cream – Relax and unwind with the Choco Crisp Ice Cream; a creamy dairy-free chocolate ice cream encrusted with chunks of crunchy toasted cinnamon oats and a drizzle of strawberry sauce.

The Trufflebello Burg is available for $11.90 ala-carte, or top it up at $6.90 for a set meal. Enjoy the Choco Crisp Ice Cream at $5.90 with every Trufflebello Burg meal purchase.

For fans looking to stay cozy inside, the Trufflebello Burg meal will launch exclusively online for island-wide delivery at https://veganburg.oddle.me from 7 – 11 November, before launching nationwide on 12 November.

For more information on the Trufflebello Burg, please visit www.veganburg.com or check us out on Facebook, Instagram, or Twitter.

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About VeganBurg

Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger could look, feel and taste like by mixing and matching colourful ingredients, daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shroomsburger, Seaweed Fries, and Sizzlin’ Broccoli. All items at VeganBurg are 100% plant-based and cholestererol free.

For more information and updates from VeganBurg, visit www.veganburg.com.

VeganBurg Announces California Expansion With Plans To Open 300 Stores

 
 

World’s First Plant-Based Burger Joint Is Expanding Due To High Demand

LOS ANGELES, CALIFORNIA, October 17, 2018 - Aligning with World Vegan Day (November 1st), VeganBurg has announced their most-awaited domestic expansion strategy focusing on franchising footprint in California - capitalizing on the golden coast’s love of burgers. VeganBurg will be participating as an exhibitor in this year’s Franchise Expo West, the largest franchise expo in the western United States, which will run from November 1-3, 2018 at the Los Angeles Convention Center.

VeganBurg sees potential success and its organic customer growth hits record high with revenues soaring up to 40 per cent within the first two years of operation. The business has exponentially developed over the past 8 years, capitalising on great tasting food and word of mouth. Since its launch in 2010, VeganBurg has grown in Singapore, with a further outlet in San Francisco, California. Alongside this expansion, VeganBurg will continue to grow its American footprint with plans for additional franchises across the United States, Southeast Asia, and around the world.

In the West Coast, the trend for sustainable and plant-based options is booming and the average spend per person on eating out is now higher than ever. Coupled with a love for great tasting food and all things American, VeganBurg and the franchisees see a great potential for business growth as well as climate change awareness in California.

“Southern California has been on the radar since conception, with an established vegan and cosmopolitan culture and their hunger for emerging sustainable brands. We anticipate this to be a booming market for us. We have already received a warm welcome from our San Francisco outlet customers and anticipate further expansion throughout the state. People have been waiting for so long for us to roll out franchising. The wait is finally over!” said Alex Tan, VeganBurg’s CEO. “In addition, with the recent UN Intergovernmental Panel on Climate Change (IPCC) announcement on global warming, now is the best time to turn over a new leaf, dodge the beef, and switch to a plant-based burger.

Franchise Director Steven Gardner explained, “ California has a $2.6 billion economy, and represents 14% of the United States' total economy. In 2017, Forbes listed California as one of the “Best States for Business” which is in part due to the state's positive economic forecast for the next five years, indicating job growth and increased economic prospects. The Golden State has long been known for its health-oriented population making VeganBurg’s future even more bright within the California market.”

The brand is also setting its sights on further international expansion with an immediate focus in the United States and South East Asia in the years to come.

For more information, visit veganburg.com/franchise

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Background

Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger should look and taste like - by mixing and matching colourful ingredients, plant-based burgers with daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzling Broccoli.

For more information about VeganBurg visit veganburg.com and become a fan on Facebook facebook.com/VeganBurgSFO

About VeganBurg

VeganBurg highlights creative and delectable fresh 100% plant-based burgers and sidekicks. Veganizing classic popular comfort food that are close to everyone’s hearts.

At VeganBurg, every plant-based burger is bursting with wholesome and natural real flavor. Every bite is not just a set of nutritional value numbers – it’s a step towards an environmentally sustainable diet. Every meal is a contribution to a better world by reducing the emissions of greenhouse gases.

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