prsingapore

VeganBurg Celebrates Singapore's 54th Birthday With a Special National Day Meal

The Much-Awaited National Day Meal Has Landed at VeganBurg

  • Bespoke vegan burger to celebrate National Day

  • Inspired by much-loved Chili Crab seafood dish

  • Special ingredients include vegan konjac “crab” meat patty and homemade chili crab sauce made from handcrafted rempah

  • Comes with plant-based cholesterol-free egg that is made from pumpkin

  • Meal includes Curry Fries, Ginger Lemonade, and Coconut Pineapple Ice Cream

  • Priced at $24.90 for a 1-for-1 set

  • Available from 9 August to 23 August 2019

 
1503542183230.jpeg
 

VeganBurg's exclusive National Day Meal will set fireworks to your tastebuds

SINGAPORE, 15 July 2019 - The countdown begins to National Day and to celebrate, VeganBurg is mixing it up and reinventing a traditional hawker meal with the launch of the National Day Meal. For a limited time only, the National Day Meal will be available for dine-in from 9 - 23 August 2019.

Chili crab has been enjoyed by locals and tourists alike for decades, and the delicious Chili Krab Burger combines everything Singaporeans love about the famous seafood dish plus an infusion of bespoke ingredients. The plant-based burger is piled with crispy-outside-and-fluffy-inside vegan shredded konjac “crab” meat patty, cholesterol-free sunny side up egg, farm-fresh hand-leafed romaine lettuce, authentic homemade chili crab sauce made from handcrafted rempah with chili padi, red chili and ginger - topped with fresh coriander. All of this scrumptious goodness is sandwiched between an artisan fiber-fueled wholemeal bun.

Alex Tan, founder of VeganBurg says, “We love to offer our customers new and exciting fare and the National Day Meal celebrates the heart and soul of Singaporean food. We’re igniting fireworks as we are doing a 1-for-1 promotion together with this campaign. We are certain that people will enjoy the shiok curation!”

The National Day Meal is made even better with Curry Fries, Ginger Lemonade, and Coconut Pineapple Ice Cream.  The National Day Meal is a 1-for-1 promotion priced at $24.90. For more information, visit veganburg.com/Singapore.

To follow how other people are making their National Day brighter, join the conversation on Instagram with #vbchilikrab.

Download Images Here

 
 

 

- END -
 

About VeganBurg

Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast-casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger could look, feel and taste like by mixing and matching colourful ingredients, daring flavours and gourmet sauces. The brand prides itself with unique East-meets-West recipes, with seasonal specials like Chili Krab, Rasa Sayang, and Curry Dahl burgers throughout the year. All items at VeganBurg are 100% plant-based and cholesterol free.

 

Singapore’s Very Own, VeganBurg, Nabs America's 74th Spot in Fast Casual’s TOP 100 Movers and Shakers Awards

2019 is officially the year of the plant-based fast casual restaurant boom lead by VeganBurg’s success

IMG_9844.jpeg

SINGAPORE, 27 JUNE 2019 – Instagrammable food, clean food, food technology, clean meat - these are just some of the keywords and trends that encapsules 2019’s food industry. For Singapore-based VeganBurg, the business in quick service is just getting brighter. From big brands to small family-owned businesses, people can’t seem to shake their insatiable taste for burgers and fries off.

Which is why, it didn’t really come as a surprise when the Southeast Asia’s secret has started making waves in the United States with its first successful location in San Francisco. Earlier this month in Chicago, VeganBurg received the 74th title from Fast Casual, America’s leading news and information source for events, trends, and people in the $23.5 billion fast casual restaurant industry segment.

“This award is exceptional, not only it is a testimony of what we do, but also, an affirmation to our vision of building the burger of the new generation. In addition, it will also help accelerate our work in teaming up with only the best investors, partners and franchisee to help us with our immediate expansion in California.” Alex exclaimed.

“While each winner offered customers a little something extra to differentiate it from its competitors, the top performers also shared important similarities — a heavy emphasis on employee training, high-quality ingredients, technology upgrades, brand culture and a passion for giving back to their communities”, Cherryh Cansler, VP of Editorial, Networld Media Group said.

But that isn’t to say that the fast casual industry is dormant. Customer demands are endlessly evolving and businesses need to meet the demand head-on in order to keep up. Consumers are now hungry, more than ever, for something that is healthy, quick, and picture-perfect delicious. Driven by the Snapchat and Instagram generation, the quick service industry is changing in a heartbeat and VeganBurg is leading the change.

VeganBurg launched in 2010 and has quickly built a reputation as a pioneer in plant-based fast casual and food technology.

The Singapore-born brand offers 100% plant-based, bespoke burgers featuring global flavors and a wide-ranging sidekicks selection throughout its two locations in Singapore and San Francisco, the epicenter of the plant-based movement in the United States .

The fast casual restaurant is for people of all ages, from all walks of life. Whoever you are, whatever you do, VeganBurg has something for you to enjoy. The raw industrial-safari chic ambience provides the perfect back-drop for the best burger experience.

What truly sets VeganBurg apart from other fast casual outlets is the chain’s dedication to their craft and staff. They take pride on their humble beginnings and their crew diversity.

The focus on amazing burgers and putting their crew at the heart of their game is paying off, with VeganBurg reaching three key milestones:. 1. Exponential sales growth since opening in 2015 - with a sales growth of over 40% YoY; 2.  Bestowed the San Francisco Green Business Award in 2017; and 3. Opened its doors for franchising in the United States in 2018. And in less than a month after announcing their franchise fleet, VeganBurg signed their first franchisee in California.

In addition, VeganBurg has streamlined its operations and documented its unique offering so prospective franchisees can adapt quickly to the fast casual game.

The brand is developing its network of franchise locations –seeking passionate partners to propel the VeganBurg promise and movement nationwide. VeganBurg is currently raising funds to open more restaurants in California and beyond. As of press time, they are working on opening more stores in San Francisco’s Bay Area targeting operations by the end of 2020. Chrissie Hynde, Steve Aoki, and Oliver Sykes of Bring Me The Horizon are just some of high-profile personalities who rave about them.

“To anyone interested in seeing VeganBurg become a local in your town, I can vouch for the purity and excellence that anything with Alex Tan’s name on it will guarantee. His total dedication to making the world a better place impressed me even more than his burgers.” said rock legend, Chrissie Hynde.

Reflecting on their success thus far, Tan said, "VeganBurg is a healthier and more sustainable option. People can see that it's fast food for the future. And because of our Singapore roots, our menu items will continue to push global flavors and offerings."

This award marks the official step for a shift towards a more inclusive and plant-based fast casual future and VeganBurg is proud to be a pioneer.

VeganBurg’s CEO Alex Tan and Rock Legend Chrissie Hynde

VeganBurg’s CEO Alex Tan and Rock Legend Chrissie Hynde

- End -

About VeganBurg

Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast-casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger could look, feel and taste like by mixing and matching colourful ingredients, daring flavours and gourmet sauces. The brand prides itself with unique East-meets-West recipes, with seasonal specials like Chili Krab, Rasa Sayang, and Curry Dahl burgers throughout the year. All items at VeganBurg are 100% plant-based and cholesterol free.

About Fast Casual Top 100 Movers and Shakers

The Fast Casual Top 100 Movers & Shakers – for the past 14 years -- has recognized the industry’s most innovative brands.

Since 1997, FastCasual.com has reported on the important news, events, trends and people in the $23.5 billion fast casual restaurant industry segment.

VeganBurg Will Debut Festive Feast On A Bun To Celebrate Hari Raya

The Rasa Sayang Burg is set to warm hearts and bellies with a medley of Southeast Asian flavours

SINGAPORE, 10 MAY 2019 – VeganBurg is bringing back the kampong spirit of Hari Raya with the launch of a new seasonal special, the Rasa Sayang Burg. Available for two months only, the Rasa Sayang Burg, which literally translates to “Feel The Love”, captures the joy of the festive season and evokes warm memories of celebration with friends and family.

Experience nostalgic elements of classic Southeast Asian flavour combinations with the 100% plant-based burger, made with a home-seasoned and breaded crisp 'chik'n' soy protein patty, and paired with vegan sunny-side up cholesterol-free egg on a burger. This is then topped with fresh cucumber slices, a generous dollop of homemade kampong sambal sauce, sweet caramelized onions, creamy vegan aioli, all sitting on a bed of crunchy lettuce and sandwiched between a soft and fluffy wholemeal bun.

Enjoy a mouth-watering deal and make it a meal with a vegan Rose Bandung drink and Coconut Fries, and then complete the experience with the Chendol Ice Cream, which is flavoured with vibrant green pandan jellies, tropical coconut and luscious gula melaka.

Alex Tan, Founder of VeganBurg, says “Celebrating diversity is a big part of what we do at VeganBurg and the Rasa Sayang Burg is the perfect tribute to Singapore’s diverse multi-cultural food heritage. For many, we’re certain that the Rasa Sayang Burg will bring to their delight a familiar taste of Southeast Asia. We cannot wait to share this delectable experience with everyone!” 

The Rasa Sayang Burg is available for $13.90 ala-carte, or top it up at $6.90 for a set meal. Enjoy the Chendol Ice Cream at $5.90 with every Rasa Sayang meal purchase. The Rasa Sayang Burg can also be hacked with the Impossible™️ Patty for only $18.90.

In addition to its warm and festive offerings in-store, VeganBurg now offers guests even more ways to celebrate the Hari Raya season through its new island-wide delivery and pick up platform, https://veganburg.oddle.me. The Rasa Sayang Impossible™️ Patty hack is only available thru dine-in, take-away, and Deliveroo delivery.

VeganBurg is open daily from 11.30AM – 10.00PM and will continue to operate over the holidays, including Hari Raya Puasa.

- End –

 

About VeganBurg

Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast-casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger could look, feel and taste like by mixing and matching colourful ingredients, daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzlin’ Broccoli. All items at VeganBurg are 100% plant-based and cholesterol free.

For more information and updates from VeganBurg, visit www.veganburg.com.

The New "Bleeding Meat" Vegan Impossible™ Patty Debuts at Singapore's Pioneer Plant-based Joint, VeganBurg®

The World’s First Plant-Based Burger Joint Joins The Elite Ranks To Carry The Bill Gates Backed Impossible Burger

ImpossiblePatty.jpeg
  • Starting 1 April 2019, the “bleeding meat” Impossible™ patty will be available at VeganBurg 44 Jalan Eunos Singapore.

  • All VeganBurg burgers can be hacked and mixed and matched with the Impossible Patty by topping-up $4.

  • VeganBurg becomes the first plant-based QSR to serve the Impossible Burger by far in Singapore.

  • VeganBurg’s menu is 100% vegan, with gluten-free and halal-friendly options. Their menu features fresh ingredients and East meets West inspired flavours.

  • VeganBurg was launched back on 10 October 2010 in a humble outlet in Jalan Eunos and is now home to millions of fans worldwide. Some of their biggest fans are Chrissie Hynde (The Pretenders), Steve Aoki, Belinda Carlisle (The Go-Gos), Tara Stiles, and Deftones.

VeganBurg-AlonnaM_25.jpg

SINGAPORE, 1 April 2019 —The Impossible™ Patty will finally make its fast-food debut today at Singapore's pioneer plant-based burger joint, VeganBurg.

For starters, they can order the Impossible Smoky BBQ Burger. The powerhouse “bleeding” plant-based burger will be topped with vegan cheese, smoky sweet BBQ sauce, garden-fresh lettuce, caramelised onions, tomatoes, pickles, and creamy vegan aioli - all stuffed in a wholemeal bun. For the ultimate hack, you can add vegan bacon and vegan egg for extreme “meaty” flavour.

The award-winning burger patty from Impossible Foods will provide an exciting new option for VeganBurg’s fans.

“At VeganBurg, we are committed to breaking the stereotype of burgers and pushing the envelope of what they could look, feel and taste like. We are constantly looking for ways to delight our guests with something new as well as introducing familiar favourites. And now, we have a perfect combination for both,” said Alex Tan, Founder and Burger Director of VeganBurg. “We’re very certain that this burger will make everyone’s top list, and we can’t wait to offer the world-renowned bleeding burger!”

PLANT-BASED PIONEER IN SINGAPORE
“We’ve been around since 2010 and we’re growing exponentially. As a proudly Singaporean born and bred company, we are very excited to have an array of plant-based options in the country. We’re happy to call our brand Singaporean, people from all over the world head to our Eunos outlet to experience the unique burger vibe. Since 2010, Singaporeans and tourists have the opportunity to complete their experience with a plant-based burger. Not only that, we are also a great complement to what Singapore is known for, food, technology, and innovation“ says CEO and Founder Alex Tan. “We combine the Singapore entrepreneur spirits and our Singaporean steadfast business ethics. Those 2 characteristics are the key ingredients in making a strong business venture” he added.

The brand founder, Tan, leads a mission to inspire and excite the world to choose a plant-based diet as a means of planet restoration and as a way to combat climate change, all with the help of like-minded individuals and his family.

ABOUT IMPOSSIBLE FOODS
Based in Redwood City, California, Impossible Foods makes delicious, nutritious meat and dairy products directly from plants — with a much smaller environmental footprint than meat from animals. The privately held company was founded in 2011 by Patrick O. Brown, M.D., Ph.D., formerly a biochemistry professor and Howard Hughes Medical Institute investigator at Stanford University. Investors include Khosla Ventures, Bill Gates, Google Ventures, Horizons Ventures, UBS, Viking Global Investors, Temasek, Sailing Capital and Open Philanthropy Project. 

Impossible Foods discovered a scalable, affordable way to make heme without animals: the company engineers and ferments yeast to produce a heme protein naturally found in plants, called soy leghemoglobin. The heme in the Impossible Burger is identical to the essential heme humans have been consuming for hundreds of thousands of years in meat — and while it delivers all the craveable depth of beef, it uses far fewer resources.

The Impossible Burger is produced without hormones, antibiotics, cholesterol or artificial flavors. It uses about 75% less water, generates about 87% fewer greenhouse gases, and requires around 95% less land than conventional ground beef from cows.

 

ABOUT VEGANBURG
Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast-casual restaurant has presence in both Singapore and San Francisco and is successfully pushing the limit and breaking the stereotype of how a burger could look, feel and taste like by mixing and matching colourful ingredients, daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzlin’ Broccoli. All items at VeganBurg are 100% plant-based and cholesterol-free.

For more information and updates from VeganBurg, visit www.veganburg.com.

VeganBurg Franchise Has Officially Set Sail With The Unveiling of A New Store In San Francisco

The World’s First Plant-Based Burger Joint Has Partnered With A Franchisee To Roll Out In California

October 29, 2018 - Hot on the heels of their California franchise launch and just a week before VeganBurg embarks on LA’s Franchise Expo West, leading plant-based fast food franchise, VeganBurg, has confirmed that they have partnered with a franchisee in San Francisco. The new store will be run by franchisees Premal and Milin Patel in California with a target date to open mid-2019 eyeing a location in South of Market (SoMA) in San Francisco. The local franchisee and their team will be trained to create burgers that will excite and tantalize every Californian’s tastebuds as well as fight climate change.

Premal and Milin said: “We knew we wanted to be a part of VeganBurg from the moment we took our first scrumptious bite over a year ago at the Haight-Ashbury location in San Francisco. The experience was just that powerful and we knew right then that this was something that San Francisco has long been yearning for.”

“VeganBurg’s franchise scheme which offers pre-opening support and operational support will be valuable in opening the proposed store,” Said Alex Tan, founder and CEO of VeganBurg.  “It means the brand can now work with like-minded individuals to grow our portfolio of sustainable outlets and we intend to open more VeganBurg stores across California within the next five years.”

As one of the pioneering plant-based clean meats companies in the world, VeganBurg has opportunities for franchisees throughout California.  Help is provided with site selection, interior design, initial training, marketing and promotion, constant research and development, franchise operation manual, and on-going training.  As a franchise, the company will supply all the assistance needed to get your successful VeganBurg ready to flip burgers in no time.

If you’re interested in joining VeganBurg’s crusade in beating climate change by owning your very own VeganBurg store, book here now to get exclusive expo access and to secure your territory https://bit.ly/2Extymf , limited slots available.

For further information please visit: veganburg.com/franchise

END

Background

Since 2010, VeganBurg has been redefining food pop culture and comfort food with its delectable 100% plant-based menu. The fast casual restaurant is successfully pushing the limit and breaking the stereotype of how a burger should look and taste like - by mixing and matching colourful ingredients, plant-based burgers with daring flavours and gourmet sauces. Signature fan favorites include the Creamy Shrooms burger, Seaweed Fries, and Sizzling Broccoli.

For more information about VeganBurg visit veganburg.com and become a fan on Facebook facebook.com/VeganBurgSFO


About VeganBurg

VeganBurg highlights creative and delectable fresh 100% plant-based burgers and sidekicks. Veganizing classic popular comfort food that are close to everyone’s hearts.

At VeganBurg, every plant-based burger is bursting with wholesome and natural real flavor. Every bite is not just a set of nutritional value numbers – it’s a step towards an environmentally sustainable diet. Every meal is a contribution to a better world by reducing the emissions of greenhouse gases.

About Franchise Expo West

Franchise Expo West is the premier event covering the franchise industry for the western United States, and serves as the industry's one-stop shop for prospective franchisees. The expo will run from November 1-3 2018 at the Los Angeles Convention Center in Los Angeles California.

###